Pureology has just announced that they have improved the packaging of their shampoos and conditioners reducing environmental impact!  Since the founding of Pureology in 2001, the brand had been the leader in superior colour care products make with 100% vegan and organic botanical ingredients, while upholding its promise to care for the well-being of the environment.

In continuing efforts Pureology has just redesigned packaging to a NEW Zero Waste Shampooing and HairConditiong Packaging! Highlights include:

• Highly concentrated ZeroSulfate 250mL Shampoos offer 70+ Shampoos per bottle
• 100% recyclable bottles feature the latest FDA-Approved, 50% post consumer recycled High-density polyethylene (HDPE) materials for unparalleled safety and environmental sustainability